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August 2024: Query Builder
Hi Small But Mighty Members, In place of a live session this month, we have recorded a session on Query Builder. In this session, you'll learn what Query Builder is, why it was released, and the benefits of using the feature. You'll also see a brief walk-through of some examples and hear some recommended best practices for utilizing the feature. Watch the recording here.Multi-language
Starting to use multi-langauge support, but it looks like I still need to use a translation service. Can anyone confirm? Also what's your experience been like with multi-langauge? Looks like all data just funnels into one canvas/campaign since you are using liquid instead of creating multiple canvas/campaigns for different languages. Thanks!
Small But Mighty - Programming Schedule May - October
Hello, members of the good ship, Small but Mighty💪 My name is Michael, I am a Team Lead in our Customer Success Department at Braze and part of the team involved in creating programming for our Small But Mighty Community. On that topic, I want to share some of the sessions we have planned for the next six months. The precise dates (as well as invites) for each of these will be shared closer to the time but we want to give you all a heads-up on what sort of sessions you can expect to see coming soon! May - Creating Time Efficiencies with Webhooks and the User Update Step⏰ June -How CRM and Technical Teams can work better together!👨🏽💻👩🏿💻We'll be joined by a member of our Solution Architect team who will guide us on how to speak the language of technical teams when working on joint initiatives involving Braze. July - We'll be covering the 4 T's Philosophy: Targeting, Triggering, Templating and Tracking ft. Special Guests from our Technical Support team who will showcase best practices on getting answers from Support as quickly as possible🛠 August - SBM Show and Tell! We want to have our first session wholly presented by you!🤴👸🏽 Expect to see feats of technical / marketing brilliance from your peers. P.S: Please get in touch if you would like to present🙂 September -Low-Lift automated campaigns/canvases you could build today!🤖 This session will focus on areas of low-lift, high-impact and what automated campaigns can be created in Braze to drive value without requiring mass amounts of efforts outside of the CRM team. October -Audience Sync: Refresh and Deep Dive - We'll be covering Braze's ability to sync data to platforms such as Facebook Audiences and Google Ads and explaining the best practices of targeting users in these platforms using the data we have in Braze. All of the above session ideas were crafted using the feedback we received from those SBM members who were kind enough to give us some of their time to explain what programming would be most impactful to those operating in smaller teams. I would like to thank them again for that time and also encourage anyone else who has great ideas on the type of sessions they would like to see to please reach out and arrange some time with myself. Have a wonderful day all! MichaelSeptember 2024: BrazeAI
Thank you to all who were able to join our session on BrazeAI this week. You can now review the recording and the presentation. Q/A Follow-Up: Q: Which channels are the AI Copywriting Assistant, Brand Guidelines, Tone Control and Liquid Assistant features available on and how can you access the feature? A: AI copywriter, Brand Guidelines & Tone Control are available on all channels where you can compose the text in the dashboard. Head to 'Compose Message' in the Campaign or Message Step in Canvas and look for the blue wand symbol. In the drag-and-drop editor for in-app messages, select a text block and select in the block’s black toolbar. Liquid Assistant is available for SMS messages, push notifications, HTML email campaigns, and Canvases. For the email channel, the assistant works on email messages and not templates, and works best on email messages that are already built.December 2023: Braze Learning Quick Tips
In place of a live session this month, we have recorded a short video (5 minutes) highlighting our new Braze Learning resource - Quick Tips. These are short-format videos that focus on showing you specific features and functionality of Braze. In this video, Michael will go through how to navigate Quick Tips, where to find them, and provide a bit more information on what you can expect from this resource. Video Braze Learning Quick Tips We hope you have a wonderful holiday season and we’ll see you in the new year!July 2024 - Closer Look into In-Product and Out-of-Product Analytics: Uncovering the Value of Key Features
Hey folks, In place of a live session this month, we have recorded a session - Closer Look into In-Product and Out-of-Product Analytics: Uncovering the Value of Key Features.In this follow-up session from our previousReporting and Analytics Webinar, let’s delve into some of the more advanced features Braze has to offer and explore how they can help you uncover valuable insights.We’ll explore new possibilities and consider how you can: Create Custom Reports:Use the Query Builder and Currents to generate reports tailored to your specific needs, uncovering trends and patterns that may not be immediately apparent. Optimize Campaigns:Utilize the Conversion Dashboard and Deliverability Report to continuously refine your messaging strategies, ensuring maximum impact and engagement. Personalize Experiences:Leverage Message Extras to deliver highly personalized content, enhancing the user experience and fostering deeper connections with your audience. Watch the recordinghere. All of the best, Small but Mighty teamEmail Metrics That Matter
Here's another blog post that I'm loving! Our content team has been working on a series of these, and I find them super helpful. Email Metrics That Matter TL;DR the metrics are: Non-Open Rates Email Click Rates Email Bounce Rates Email Complaint Rates Email Conversion Rates The article goes into how to calculate each metric.April 2023 Session: Low-lift, Time Saving Features.
Thank you to all who were able to join our session this week on Low-lift, Time Saving Features. You can watch the on-demand recording here and catch up on all the topics we discussed. Keep an eye out for our upcoming session in May on Creating Time Efficiencies with Webhooks & User Update. A few follow-up resources: Segment Extensions Documentation Additional Segment Extensions Resources Intelligent Channel Filter Documentation Intelligent Selection Documentation Logging Custom Events and Custom Attributes via IAM & Content Cards Q/A Q:"I was wondering if there is a quick way to see the criteria I've set within my Segment Extension without going to the dedicated page within my dashboard." A: "If you want to see the segment extension criteria you can also view this when adding your Extension as the target audience within your campaign. It will show a snapshot of your chosen criteria. This is, besides going into the actual Extension, the only quick way to show this info." Cheers, The Braze TeamJune 2023 Session - Getting Developer Buy-in: How CRM and Technical Teams can work better together.
Thank you to all who were able to join our session on Getting Developer Buy-in: How CRM and Technical Teams can work better together. You can review the recording here. Here are a few resources Griffin highlighted during the session: Presentation - review the slides and access links highlighted in the deck. Braze Onboarding Workspace - an organized workspace for campaign & data planning Upcoming Webinar - Demystifying Email Deliverability: Insights and Tips for Success
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A dedicated group of Braze customers pioneering customer engagement solutions within their small teams.
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