Forum Discussion
lbrine
4 months agoSupporter
Preference center setup w/out subscription groups?
Hi all - Sorry if this has been asked previously but couldn't find anything directly related in recent posts. We're setting up our initial preference center and I'm trying to determine the best way...
TedScott
4 months agoInfluencer
It can be argued that a 1-click unsub is required (including by gmail earlier this year), as a result of that, you should have the 1-click header option enabled already.
You can create your own unsub page, alternately, can setup a user attribute and set that attribute each time a user is added / removed from a subscription group (if that is what you want to use).
For the targeting, you can setup an audience which uses the subscription group and use that in your canvas or campaign (no real difference between that and using a group though).
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