Welcome to the New and Improved Braze Bonfire!
Hey Bonfire friends! You may notice things look a little different around here. We took your feedback over the last year to heart and have been hard at work behind the scenes to make your experience even better. These updates will make navigating our community simpler, more engaging, and a whole lot more fun.The 2024 Global Customer Engagement Review is Here
Braze is excited to announce that our fourth Global Customer Engagement Review is here. In the fourth installment of our annual Global Customer Engagement Review, we’re taking a deep dive into the evolving world of customer engagement to uncover what marketers need to know today. From the rise of new AI tools to the challenges of supporting truly cohesive experiences across all digital platforms and channels, we aim to equip readers with a clear understanding of the current trends and how to leverage them to support your brand’s success. Download the review to learn: The top three trends shaping customer engagement in 2024 Ways to leverage the trends to drive your brand’s success Insights necessary to navigate the evolving landscape of customer engagement DOWNLOAD NOWDownload Melting Points AI: New Flavors of Creativity
Brands today are at a pivotal moment in their customer engagement efforts. As AI has leapt into the marketing mainstream, leading executives, investors, analysts, and others have begun to wonder what the long-term impact of this technology will be. But as AI grows in importance for customer engagement, marketers are discovering that it’s not enough to invest in AI solutions—you need to have a clear vision for what you’re looking to achieve. AI’s capabilities are vast and impactful, but making the most of them requires thoughtful experimentation and iteration. To set you up for success, Braze 427° Innovation Lab has created a new collection of crawl/walk/run AI use cases for customer engagement. DOWNLOAD HERE
