Opportunity: Braze Specialist/Expert at SkinVision in Amsterdam/Remote
SkinVision is on the lookout for a Braze Specialist/Expert to help us elevate our consumer engagement efforts. We’re looking for someone who can start immediately to assist with a mini-project focused on optimizing our engagement campaigns.99Views1like2CommentsBraze CRM consultant
Job Title: Braze CRM Consultant Location: London ideally Job Type: Full time About the Role: We are seeking a highly skilled Braze CRM Consultant to join our team and support the implementation and optimization of customer engagement strategies through Braze. The ideal candidate will have strong experience in customer relationship management (CRM) systems, specifically Braze, with a good grasp of Liquid scripting and html. You will work closely with data and engineering teams to design personalized customer journeys, manage large data sets, and drive high-impact campaigns. Key Responsibilities: Braze Campaign Management: Design, build, and manage customer journeys, campaigns, and automated messaging workflows within the Braze platform. Good knowledge of catalogues and braze promotion codes is also a plus. Personalization & Dynamic Content: UseLiquid scriptingto create personalized and dynamic content across emails, push notifications, in-app messages, and content cards. Building of email template: Develop and edit drag and drop templates for email and other messaging channels, good knowledge of html is a plus. Data Analysis & Segmentation: Work with large data sets to create custom segments based on customer behavior, demographics, and other attributes for targeted messaging. SQL Queries: Write basic SQL queries to extract and analyze data for campaign optimization, reporting, and decision-making. A/B Testing & Optimization: Implement A/B tests to optimize campaign performance, improve open rates, conversion rates, and other KPIs. Collaboration: Collaborate with data, product, and development teams to understand business goals and translate them into actionable CRM strategies within Braze. Reporting & Insights: Monitor and report on campaign performance, providing actionable insights to stakeholders to continuously improve engagement strategies. Troubleshooting: Identify and resolve any issues related to CRM campaigns, email rendering, or data integration. Key Qualifications: Proven experience working with Brazeor similar marketing automation software i.e iterable. Proficiency inLiquid scriptingto deliver personalized and dynamic messaging. Good working knowledge ofHTMLandCSS, and experience using drag & drop templates. Basic understanding ofSQLfor querying large data sets and generating insights. Experience working withlarge data setsto build effective customer segmentation and personalized experiences. Familiarity withA/B testingand best practices for campaign optimization. Strong analytical skills to interpret data and make informed recommendations. Ability to manage multiple projects simultaneously and meet tight deadlines. Excellent communication and collaboration skills, with the ability to work cross-functionally. Nice-to-Have: Familiarity with customer engagement strategies such as lifecycle marketing, retention, and acquisition tactics. Experience using Postman for API testing and integration. Familiarity with webhooks in Braze for triggering external actions and manipulating data. Why Join Us?: • Flexible working environment with opportunities for professional growth. • Competitive salary and benefits package.150Views1like3CommentsEmail / CRM Manager
We're looking for a short-term (potential to become long term) Email/CRM Manager or Executive to support our digital team with the building, sending, testing and reporting of personalised email campaigns and mobile app communications (push notifications, in-app messages and content cards). The ideal person will have experience in using Braze to build and test campaigns, and will be experienced in using Braze segmentation, canvas set-up, liquid logic and analytics, at a minimum. This role is ideal for a freelance/remote worker who is a great communicator, as a key part of the role will be keeping stakeholders updated on the status and delivery of all campaigns. If interested and for more information, please reply in the thread179Views1like6Comments𝗘𝗻𝗴𝗶𝗻𝗲𝗲𝗿𝗶𝗻𝗴 𝗠𝗮𝗻𝗮𝗴𝗲𝗿 for our 𝗠𝗼𝗯𝗶𝗹𝗲 𝗣𝗹𝗮𝘁𝗳𝗼𝗿𝗺 (remote)
At YAZIO, we’re searching for an 𝗘𝗻𝗴𝗶𝗻𝗲𝗲𝗿𝗶𝗻𝗴 𝗠𝗮𝗻𝗮𝗴𝗲𝗿 for our 𝗠𝗼𝗯𝗶𝗹𝗲 𝗣𝗹𝗮𝘁𝗳𝗼𝗿𝗺 𝗦𝗾𝘂𝗮𝗱 . If you have a passion for technology, 𝗞𝗼𝘁𝗹𝗶𝗻 𝗠𝘂𝗹𝘁𝗶𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺, and love 𝗹𝗲𝗮𝗱𝗶𝗻𝗴 𝗮 𝘁𝗲𝗮𝗺, this might be for you. You’ll mentor engineers, drive innovation, and collaborate across teams. 𝗗𝗲𝘁𝗮𝗶𝗹𝘀: • 💼 Company: YAZIO • 🌍 Location: Germany, Spain, Portugal, U.K. • 🏡 Remote: 100% remote (EU time zone) • ⏰ Full-time: Yes Apply via Yazio Website 𝗥𝗲𝗾𝘂𝗶𝗿𝗲𝗺𝗲𝗻𝘁𝘀: • Proven leadership experience • 5+ years in Kotlin development • Proficiency in Kotlin Multiplatform, Android, and iOS dev • Strong communication and strategic skills 𝗪𝗵𝘆 𝗬𝗔𝗭𝗜𝗢? • Work on a product with millions of users globally • Help people build healthy habits • 100% remote culture with flexible work options • 30 days of paid vacation • On-site meetings (Company Retreat, KotlinConf, etc.) • Inclusive, diverse team culture27Views0likes0CommentsMarketing Operations Manager - B2B
Apply here: https://job-boards.greenhouse.io/hs/jobs/6232672 About the Marketing Operations Manager- B2B at Headspace: Headspace’s mission is to create a world where mental health is never an obstacle. We provide on-demand access to behavioral health coaching, video therapy, video psychiatry and self-guided content that’s proven to improve symptoms of depression and anxiety. We are a fast-paced environment, learning and evolving quickly, so we can provide the best support possible to our members. This role requires you to be adaptable, flexible, and friendly to a growth mindset. Our culture is extremely supportive, passionate and committed. We’re willing to go above and beyond to reach our goals, to step in and help each other out across all teams, and to give and receive feedback graciously. The Marketing Operations Manager will help lead Braze operations, with a specific focus on the B2B2C business. Reporting to the Senior Manager, Marketing Operations, the Marketing Operations Manager will work cross-functionally with Member Growth, Lifecycle, Product, Engineering, Client Success, Implementation, and others, to create and deploy cross-channel marketing campaigns that drive enrollment and engagement. If you are someone who likes to get their hands dirty, dig into technical problems, and find creative solutions, we want to hear from you. How your skills and passion will come to life at Headspace: Responsible for the creation and deployment of Braze marketing programs across email, modal, push, SMS, and landing pages; ensuring programs are targeting the right audience, are error-free, and able to report on the right KPIs. Maintain our Braze instances, identify improvements, and interact directly with our Braze reps to ensure new features or improvements can be implemented. Support Lifecycle strategic engagement initiatives – both in strategy, execution & driving the work end-to-end, such as developing and executing a strategic push notification plan to drive coaching engagement. Monitor the performance of Braze campaigns, including tracking and reporting on key metrics such as click-through rates and conversion rates, and developing benchmarks for B2B business. Supporting data functionality in Braze: Working cross-functionally to request attributes and events, maintaining existing segments and other data points; ensuring data is clean, accurate, and properly formatted. Collaborate closely with Member Growth, Lifecycle, Product, Engineering, Client Success, Implementation, and others to ensure Braze campaigns are aligned with overall business goals and objectives and identify opportunities for improvement. Responsible for ensuring that Braze campaigns comply with all relevant regulations and policies, including data privacy and security regulations. Create and maintain documentation of marketing operations processes. What you will bring: Required Skills: 4+ years experience in marketing or CRM operations, ideally focusing on technical execution of marketing campaigns across email, push, in-app modal, and SMS You have a deep understanding of multi-channel best practices, deliverability and data protection laws You are highly motivated and considered a self-starter, running projects from start to finish You’re a strong project manager, and can manage multiple projects, priorities, and resources You’re a strong and confident collaborator, able to interpret feedback into actionable next steps, but also comfortable challenging the subject matter You’re data-driven and able to report cleanly and accurately on marketing campaigns You’re skilled in designing, executing, and analyzing A/B tests and multivariate experiments that optimize marketing campaign performance You also have experience creating and executing cross-channel lifecycle marketing campaigns that drive signup, engagement, and conversion Preferred Skills: Experience with Braze highly preferred Experience with Liquid Logic highly preferred Experience with Amplitude or Tableau a plus Intermediate knowledge of HTML and CSS as it relates to email a plus108Views1like0CommentsAdobe - Product Growth Manager Contractor
The Document Cloud Product-Led Growth team is looking for an Engagement and Retention Growth Manager for Acrobat mobile who will plan, execute, and iterate on data-driven campaigns to engage mobile users from trial, onboarding to sustained use for paid users. The successful candidate will use analytic insights to inform key projects to improve the end-to-end customer experience. You will implement a roadmap of initiatives to drive customer-centric engagement in Acrobat mobile, while coordinating across internal teams to implement engagement campaigns. This is a critical role that offers the opportunity to build, measure, track, and provide insights to inform future business opportunities for Adobe. Does this sound like you? Keep reading! We are looking for someone who has the analytical and technical skills to play a key role in the development of campaigns from inception through deployment and is directly responsible for technical execution in Adobe Campaign, Adobe Experience Manager, and other proprietary personalization tools. The ideal candidate is adaptable, passionate about using big data to deliver outstanding customer experiences, excels at establishing relationships and credibility across diverse groups, is a self-starter with strong initiative, and has superb verbal and written communication skills. And brings their own sense of humor to the team! WHAT YOU’LL DO Use product insights and data to advise strategies to increase product engagement and improve the customer journey for free and paid users across the Acrobat mobile apps Plan, develop, and implement in-product A/B testing frameworks and roadmaps including hypothesis, test designs, execution, and deployment of quarterly plans Create test campaigns within Adobe internal systems and production environments to deliver real-time connected, contextual, and intelligent personalized experiences to our users - completing campaign design, QA, preparing launches, and deploying campaigns in an engagement platform Work with cross-functional partners and external vendors to prioritize and execute high priority initiatives to achieve business goals Partner with data science and analytics teams to help define and build a data personalization models that will generate the insights required to prioritize initiatives and drive in-product growth programs Work with partners to understand key campaign parameters and inputs, such as subscriber audience, program frequency, complex segmentation, degree of personalization, creative approach, and develop an appropriate, campaign-specific testing approaches to scale programs Handle analytics needs like creating tracking codes and external URLs tools to support flawless execution of in-product campaigns WHAT YOU NEED TO SUCCEED Proven experience in a mobile app engagement or growth role, with a track record of driving user engagement and growth for subscription based products Knowledge of mobile app development processes and user experience principles. Excellent understanding and hands-on experience with A/B testing, UX tools, and in-product testing methodologies. Attention to detail in planning and execution while seeing the big picture and understanding how the pieces fit together and affect one another. Exceptional people and interpersonal skills, excellent communication, ability to work well in cross-functional situations, and proven track record to influence others. Demonstrated success in matrixed and dynamic environments, rapidly anticipating and adapting to shifting priorities. Proven analytical skills and advanced knowledge of Excel / PowerPoint Knowledge of SQL fundamentals or other database technologies a plus Knowledge of Adobe Experience Manager, or comparable Content Management Software is a plus Ability to work effectively within a team in a fast-paced, growth environment Ability to organize and prioritize multiple projects and deadlines with minimal oversight BS/BA with 5+ years’ experience in one or more of the following: analytics, e-commerce, software, high tech A phenomenal sense of humor and growth mindset We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. At Adobe, you will be immersed in an exceptional work environment that is recognized throughout the world on Best Companies lists. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely. If you’re looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer. Adobe is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, or veteran status.58Views0likes0CommentsEmail Marketing & CRM Specialist
Apply here: https://www.linkedin.com/jobs/view/4008854022 Responsibilities: Strategize and execute promotional & lifecycle email programs, including trafficking assets & audience targeting, QA, and monitoring performance Manage the set-up and deployment of complex automated communications within Braze, including A/B tests and behavioral triggers Own the maintenance of the email marketing calendar and the creation of email briefs. This involves working across various departments in the company, including creative, pricing, product, etc. Track key email metrics such as delivered, open rate, revenue, conversion rate, and opt-out rate by various email types and/or segments, establishing benchmarks for each Create & communicate reports (weekly, monthly, ad hoc, etc.) that analyze findings, identify trends, and recommend a course of action Troubleshoot technical issues related to email rendering, deliverability, and tracking. Enhance the app-first customer journey through cross-channel canvases, including in-app messages, push notifications, email, and on-site banners Requirements 2+ years’ experience with Braze Familiarity with A/B testing methodologies and email performance metrics Google Analytics experience preferred Familiarity with email marketing best practices for revenue generation Knowledge of list segmentation strategies Understanding of email fundamentals: CAN-SPAM, segmentation, list/data extension management, KPIs, etc.150Views0likes0CommentsLooking for a Marketing Automations Manager?
Let me introduce myself briefly: My name is Tim, and I am 25 years old with over three years of experience in CRM, focusing deeply on automations and infrastructural projects. I am currently seeking a job with the following characteristics: 80% to 100% full-time employment Remote work or based in Hamburg (or nearby) An automation marketing position with a more technical focus Starting from October 1st, 2024. Are you interested in speaking with me? Let's connect on LinkedIn! Feel free to reach out. https://www.linkedin.com/in/tim-josef-muggenthaler-1b103b183/55Views0likes0Comments