Hiring: CRM Campaign Manager

About the job

Would you want to work as a CRM Campaign Manager in an entrepreneurial and international environment?

For decades, parking was a hassle. Then in 2008, ParkMobile launched with a simple goal: make parking easier. In 2021, EasyPark Group acquired ParkMobile. EasyPark Group has a unique market coverage with a presence in over 80 countries and over 6,000 cities. Our team is committed to creating tech-based solutions that power smart mobility and make parking hassles of the past obsolete. We create innovative solutions connecting parking and mobility ecosystems, eliminating friction while maximizing convenience and efficiency. At ParkMobile we offer agile frameworks and incentives for innovators and problem solvers, all at the perfect spot for work and play at the heart of midtown Atlanta and we are experiencing exciting growth. We’re looking for more people to join our team and help shape a product used by more than 38 million people.

The Role – What You’ll Be Doing

You will be part of a growing team that is highly appreciated within the entire organization where you will contribute by implementing plans and managing projects as well as participating in weekly stand ups and syncs to ensure continuous success. The primary stakeholders for this role are the distribution and product teams at ParkMobile but you will also collaborate with other functions and teams globally to create the best customer experience possible.

In this role you will also:

• Plan and deliver CRM Marketing campaigns and service communication across push, in-app, SMS and email in collaboration with our stakeholders cross the company to improve our business results and address strategic priorities.
• Making campaign analysis and presenting results to the relevant stakeholders in the organization as well as follow up with clear actions to optimize future re-runs.
• Contribute to and execute on our CRM strategyIncorporate content strategies in campaigns to drive user engagement.
• Plan out needed personalization and dynamic content for all portions of the campaign across multiple channels.
• Structure A/B and/or multivariate tests to optimize campaigns.
• Be a customer advocate within Parkmobile, ensuring the highest quality interactions with the user across all lifecycle channels.

Is this you?

You thrive in an environment where you will have the opportunity to contribute on a high level, where your input is valued, and where you together with others will build and develop the CRM ways forward through a curious and strategic manner.

You are experienced within the field and have a good understanding of working towards the B2C segment and the impact CRM has.

You have been working close to product and product teams, and are tech-savvy. Previous experience with working in Braze, Looker and Mixpanel is considered a plus.

You have an educational background in Economics or Marketing and have excellent English communication skills.

This role is based in Atlanta.

Life at ParkMobile

At ParkMobile, we aim to build an inclusive culture where differences are used to inform better creative, strategic, and business decisions. We actively seek diversity of backgrounds, education, beliefs, and ways of thinking. We look to create a culture where everyone can belong because we believe that people do their best work when they can show up every day as their authentic selves. ParkMobile is an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

We believe in work/life balance. Seriously. Our team members' well-being is just as important to us as their work. We are humans first, employees second. We offer a ton of competitive perks, including:

Unlimited PTOMedical, dental and vision coverage401K MatchingCasual DressPaid Parental LeaveLearning and Development OpportunitiesPet InsuranceCompany Community Service Events

At the start, we just wanted to make parking easier. Today, we’re the leading provider of parking solutions in the U.S. and it’s our mission to power smart mobility for every driver and vehicle, everywhere.

Apply here: https://www.linkedin.com/jobs/search/?currentJobId=4137545969&keywords=Parkmobile%20crm&origin=BLENDED_SEARCH_RESULT_NAVIGATION_JOB_CARD&originToLandingJobPostings=4137937793%2C4116146482%2C4125054300%2C4131144273%2C4127794718%2C4137545969%2C4124182502