The CRM & Lifecycle Marketing Manager is a key member of the Global Growth Marketing Team and will be laser-focused on driving significant growth and building retention for Europe.
You will be in charge of refining our user segmentation and business scenarios for each target. You will design and execute campaigns and key communications to drive repeat and adoption. You will work hand in hand with our Data and Tech teams to set up the workflows and tools for our CRM initiatives. You will take a data-driven approach to creating and optimizing campaigns, automations, A/B tests, segmentation and continual data analysis and experimentation.
You'll be part of the Global Marketing team and report directly toReese, our Sr. Director of Global Growth.
